Columns

Foot Locker to enter into India market by means of Local area Brands as well as Nykaa, ET Retail

.New Delhi: New York-based shoes merchant Foot Storage locker has actually partnered along with Metro Brands and Nykaa to enter India market with an omnichannel strategy, it mentioned in a media release on Monday.With City Brands running the New York-based retail store's bodily visibility, it will open up the 1st shop in Select Urban area Walk, Delhi. Aside from offline existence, the company claimed it is going to exclusively offer online on Nykaa Fashion trend and Nykaa Guy to create an on the web shopping expertise with personalization.Peter Scaturro, senior VP of strategic organizing as well as growth at Foot Locker, said, "Bringing Foot Locker to India, via licensing setups with Local area Brands and Nykaa Fashion, is actually a critical milestone in our international growth. We aim to increase the tennis shoe knowledge by mixturing innovation and innovation in an immersive environment." Nissan Joseph, CEO, City Brands Limited stated, "Along with India's athleisure market broadening rapidly, the important partnership between Local area Brands Ltd, Foot Storage Locker Inc, as well as Nykaa is actually a big step in leveraging this enormous opportunity.Commenting on the alliance, Adwaita Nayar, founder Nykaa and CEO, Nykaa Fashion claimed, "All together, our experts are thrilled to produce a smooth shopping journey that caters to the diverse and also zealous shoe community in India, bringing them closer to the worldwide tennis shoe movement.".
Published On Oct 1, 2024 at 07:49 PM IST.




Sign up with the area of 2M+ market professionals.Sign up for our newsletter to receive most current insights &amp analysis.


Install ETRetail Application.Receive Realtime updates.Conserve your favourite write-ups.


Check to download and install App.

Articles You Can Be Interested In